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  About Us  
 
‘A’LLIANCE   ‘I’MPORT   ‘M’ARKETING   ‘S’ALES
             
‘A’LLIANCE
Forging strategic alliances with multinational brands for sole representation and distribution rights for India.
‘I’MPORT
Import international, gourmet & specialty food & beverage products for the
Indian market.
‘M’ARKETING
Targeting the right customer for the right product via brand building, sampling, promotions & visibility.
‘S’ALES
Generate sales across distribution channels in order to attain increased growth & profitability.
 
Tree of Life has been founded in an entrepreneurial spirit and is one of India’s premier importers, marketers and distributors of gourmet, ethnic and specialty foods in India.

Over the last three decades the size and kinds of stores selling international products have changed dramatically. Today, international foods are found in supermarkets, convenience stores and many independent retail stores, some of whom strive to offer shoppers a completely integrated assortment.

At Tree of Life, we aim to help retailers, from the largest supermarket chains to the smallest independent stores meet the constantly growing demand for international foods by offering a comprehensive selection of imported, specialty and gourmet food products.

Our core strength lies in excellence in buying, logistics, customer service, sales & in-store execution - all of the fundamentals of food distribution. Tree of Life also offers innovative marketing services to create significant added value for our retail customers. Our marketing services are designed to optimize the product assortments and category management solutions in order to build sustainable consumption.  Today, our relationship with the "modern" shopper and with the retailers is at the very core of both our company's mission and strategy.